Ethical and Cultural Implications in the U.S. Supermarket Industry Essay

The supermarket industry in the U. S. is before long veneering many challenges in ethics and culture. The industry not further consists of traditional grocers but other different types of retailers, like Wal-Mart and Target, that are attempting to list profits from the viands industry. An estimation of the amount that consumers spend on food annually is $500 billion. The traditional supermarkets are losing their market shares because of supercenters like Wal-Mart, Costco, surface-to-air missiles Club and Dollar stores. In 2001, Wal-Mart became the largest seller of food.The supermarket industry is facing many challenges in attracting shoppers that are attracted to the decline prices offered at the larger supercenters. Approaches that supermarkets whitethorn focus on to attract to a greater extent of the market share implicate offering organic foods, friendlier neighborhood market service, fully-prepared or semi-prepared foods, cultural and pagan foods, friendly, helpful emplo yees and service, technological advancements, digital signs, self-check-outs, and mobile terminals for employees making their services more available to customers.While the larger supercenters are providing much competition, it will beat back the supermarket industry to make the necessary changes that will attract customers who prefer friendlier service, prime(prenominal) foods, prepared foods, and whole step service due to more advanced technology. over time, the Ameri potful consumer will be attracted to a food industry that caters to quality of product and service, rather than the supercenters that provide products at discounted prices and offer a lower quality of service and product. This paper addresses the ethical and cultural dilemmas facing the supermarket industry, and how it can make changes to ensure that both consumers and companies are ethical and culturally fine to the changing industry.